Oliur's team built its own email platform on Amazon SES, with MCP built in
Oliur's team sends around 100k to 200k emails a month, and they built their own email platform on top of Amazon SES to do it. The motivation was full MCP support, so anyone on the team can manage emails, automations and lists without ever logging into a dashboard. That's a new reason to leave a SaaS. Not price, not features, but the interface itself. When your team talks to an agent instead of clicking around, the dashboard is the part you pay for and never use. Email marketing tools take another hit.
Send around 100k-200k emails per month. Built our own email platform on top of Amazon SES.
I wanted full MCP support so that myself and anyone else on my team can manage emails, automations, lists...etc without ever actually having to log in to the dashboard.
— Oliur, read the original on XMore SaaS obituaries
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